Archive for September, 2012

5 Minute Metering Modes Tutorial

This video talks about how to use matrix metering,  center weight metering mode, spot metering mode among others.

Quick Shutter Speed Tutorial

Here’s a simple video tutorial about Shutter Speeds – The Time the shutter is open for light to enter the camera. I like this video since it’s simple and straight forward, might be old stuff for experts but really good for beginners.

Photography For A Cause:Habitat For Humanity Playhouse for Kids

Have you ever taken the time to give back? Sometimes, we don’t realized how much of an impact we can do to help our community. By using our skills and time we can help spread awareness for organizations that are changing our world for the better.

Here’s a couple of images from benshoots.com Habitat for Humanity Playhouse for kids.

12 Simple Mistakes To Avoid as a Photographer

I always enjoy these type of articles. Since they give me a clear view of what I need to do exactly to improve my craft.  But of course, there are probably things that you keep on doing that’s not in the list, better get your act together to avoid those angry unsatisfied customers.  This article according to the writer at medianovak.com was derived from Panasonic’s survey results. Enjoy!

12 Common Mistakes to Avoid to Become a Better Photographer

1. Panasonic’s survey found that 35.2% of respondents said they have forgotten to check their camera’s batteries frequently, and experienced a loss of power.
2. Of all survey participants, 29.3% found that their biggest problem was learning how to hold the camera steady, which resulted in many blurry images.
3. The survey discovered that 22.7% of photographers had blurry subjects in their photos because the shutter speed was too slow.
4. The next largest group of photographers “confessed” that they forgot to compensate for shutter, or time, lag.
5. It’s no surprise that lack of focus is near the top of the list. Approximately 17% of survey respondents said many of their photos had the background in focus, but not the subject.
6. Underexposure was the sixth most common beginner and amateur photography mistake, at 19.3%.
7. Similar to the battery mistake above, 16.5% of photographers allowed their memory to fill, and suddenly had no space for the image they just tried to capture.
8. It’s a good bet that the 12.2% who said their biggest mistake was overexposure were also among the photographers who had overexposed photos.
9. Although white balance is near the bottom of the list, you may be like the 6.8% that make this mistake.
10. Only 10% of photographers surveyed admitted to incorrect pixel settings.
11. Shutter speed generated 5.4% of the responses, which makes sense if photographers were producing overexposed and underexposed images.
12. ISO, as one of the three elements of the exposure formula, is a common mistake for only 3.7% of photographers.

For the full article with suggestions on how to improve on these items, click here.

Credit:Free Image of book with eyeglass image from http://www.freedigitalphotos.net

Tell Your Client, You’re Fired!

When Do You Fire a Client?

Imagine a day, when you wake up and feel so excited about your business. Your clients are paying you the big bucks on time, you enjoy every minute you interact with your clients. Your clients also keep on referring more clients that also pay the big bucks. You see your bank account grow day after day. You feel so lucky and blessed that you have a thriving business that provides you and your family with the lifestyle you want. It’s never been this good ever. But wait! No one gets to this level of success by accident. It takes time and effort to build up your business to reach this type of success. Choosing your clients is one of the most important things you need to undertake to move your business towards this direction, you need to build up your good clients and fire those that won’t help you move to the next level.

5 Reasons Why You Should Fire a Client

Reason 1: If a client is a pain in the butt, and they keep on complaining or whatever you do is not quite enough. Or if you made a mistake and they don’t let you fix it and also they make you regret it. These are the type of clients you don’t want. It will just demoralize you over the course of your relationship with them and make you grumpy. And sometimes your other good clients will sense your grumpiness and you might end up losing those good clients in the process. It’s hard enough to get really motivated and inspired if things get really busy, you don’t need additional negativity from clients in your business to pull you down. You want to find those clients that when you work with-will energize you and will make you feel that you really love your job. These types of client will really make things easier for you to move forward.

Reason 2: If a client requires you to do something completely different from your core competency.  Sometimes it is wiser to say no, the reason for this is that you cannot create effective systems if you try to serve different clients with different needs. If you do wedding photography and someone asks you to do product photography, it’s going to become a stretch, your photography equipment might be good for wedding photography but not good for product photography, you might not perform very well and sometimes end up tarnishing your reputation.

Reason 3: If a client doesn’t excite you to work with them and they just drag you down emotionally, they might be a candidate for you to fire. There would be clients out there that you encounter will just clash with your personality, it happens, that’s just how the world works. These are the clients where you really get frustrated working with them. Maybe because they are unprofessional, or they don’t respect your time, or whatever it is, every time you work with them you really get so frustrated.

Reason 4: If a client doesn’t have a potential to bring you more revenue in the future or if they don’t have the potential to refer other clients to you. Yes, money matters in business, with no potential growth your business will suffer. This reason typically comes into play when you are choosing between two clients, always look for a client with future potential revenue, whether your client tells you or not. You need to find out who your client is, who they are connected with to make a sound decision.

Reason 5: if a client doesn’t pay on time. One of the most important things in business is getting paid. If your client doesn’t pay up, your business won’t survive. So if they don’t pay, don’t provide any more services to them. Say they pay late-they are already a candidate for being chopped as a client. Find out if they fall into the other reasons listed above. If it warrants it-fire them!

All these reasons give you a way to qualify your clients, chose your clients wisely, fire them if needed and your business will thrive.

The main idea to remember is, sketch out your ideal customer. Make every effort to find and qualify your client, provide a world class service to these clients, create systems that will help you serve these ideal clients better. And over time, happy good ideal customers will refer other similar customers if they have a good experience with you.

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